Self Help Analytics Resources


“Information is the oil of the 21st century, and analytics is the combustion engine." - Peter Sondergaard


Does talking about statistics and reports get you excited to learn more about the powerful insights that Analytics offers? Us too! Here are a few resources where you can start to really dig in and discover how Google’s Marketing tools can give you a deeper understanding about your audience and more.

While some of these articles are from Google Support, others are written from experts in the fields. Regardless of the published date, all are relevant.

Throughout your Analytics educational journey, if you come across additional resources that you feel would be beneficial to others, please share them with us. Send an email to WebHelp sharing your favorite Analytics guide or resource.

Using Data Studio for Reporting

Once you have data from your website, the best thing you can do with it is share the information with others. (And one of the best ways to share is to create a visual Data Studio report!)

Data Studio reports tell stories about your website using data. These stories can provide valuable insights, persuade stakeholder, validate decisions, or argue for a change of content or organization.


Show me that DataStudio magic